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Art Director, Social Video (f/m/d)

Your tasks & responsibilities

A stellar talent to join our team as Art Director, Social Video, you will be responsible for identifying the unique traits that separate the best from the rest when it comes to social communication across the full funnel from first touchpoint to recurring transaction. You’ve got your finger on the pulse of the latest TikTok challenge, the sleekest style on Instagram, and the editing a video needs in its first 3 seconds to grab and hold a viewer’s attention amidst an endless scroll. You will report to the Head of Campaigns, but work closely with those focusing on paid media, creative and strategy such as a Gen-Z content specialist, Paid Media Managers, Creative Strategy Lead etc. collaborating on social-first ideas.

  • Deep social-first understanding of the client’s brand, market, customers, and channels of distribution
  • You conceptualize & envision the client’s social ads/paid media assets, revising presentations, and shaping how brands are perceived by consumers
  • inventing new creative assets for category-leading awareness & direct response campaigns through paid social, organic, influencer and other marketing activations
  • Ensure that all of Moonbase’s creative output on social is within the top 5% of best-performers
  • Review and own creative output, conceptual funnel and platform fit for all social campaigns
  • Bringing new and fresh ideas to the table, optimizing monthly Ad rotation based on data-driven insights
  • You push the boundaries of social-first results-driven mechanics, hooks, funnels, ideas & approaches
  • You develop and maintain a “Creative of the Week” format showcasing the smartest Social Media Ads from your research every week
  • Create insights-driven hypotheses and initiate A/B testing through creating briefs for new creative assets and angles
  • Manage photo and video shoots for various ads and campaigns
  • Monitor trends in upcoming best-practices that can drive our client’s success on Social and be aware of market changes and time-sensitive developments
  • Create best-in-class user-centric work suitable for a diverse set of social platforms including IG, TikTok, YT, LI, FB, Snap, Spotify etc.
  • Developing & managing insights-based ads rotation
  • Manage photo and video shoots for various ads and campaigns.

Your profile

  • You live and breathe Social Media Culture and are shocked noticing in your screentime that you spend THIS MUCH time per day on Social
  • You have proven a deep understanding of brand development and modern growth strategies on Social
  • proven track record with experience in Social marketing, worked on Paid Social campaigns with a min. spend of €100k per month ideally
  • You are always up to date about relevant current and future trends
  • You have leadership skills and you know how to delegate effectively
  • You have a knowledge of the Adobe Suite to create exemplary content for precise briefs
  • Knowledge of the German-speaking Influencer market
  • proven experience in D2C and E-Commerce projects
  • proven experience managing and educating senior managers and executives
  • proven experience in launching organic Social Media Campaigns and viral content on Instagram
  • Hybrid between highly creative and goal oriented/data/insights driven mindset when managing creative rotation and putting out new briefs for ads
  • A keen eye for high-performing social creative content
  • proven experience and action-driven understanding of Paid Social KPIs, Creative and mechanics
  • Intimate experience with the different facets within each social media platform (IG, TikTok, YT, LI, FB, Snap, Spotify etc.)
  • Excellent spoken and written English, German skills are a big plus

Life at the base

At MOONBASE you can expect a down to earth, no bullshit, yet high caliber work environment:

  • Our team consists of highly motivated and inspiring individuals with an international background.
  • MOONBASE sponsors all official Facebook certificates for all client-facing teams.
  • Performance Bonus: %-commission of EBIT + %-commission of Revenue of your projects.
  • Cutting-edge Apple M1 chips and full modern tool stack (Slack, Notion, GSuite, ClickUp, Calendly etc.)
  • All roles can redeem up to 40€ worth of monthly vouchers on services & products such as Amazon Prime, Douglas, Spotify, Apple, Swapfiets, etc.
  • Your work brings you in contact with the biggest brands in the world such as Amazon, Gymshark, Mercedes, Depot, etc. and social media influencers.
  • Transparent culture with flat hierarchies where every person is highly valued.
  • Flexible working hours & convenience of working remotely.
  • Getting challenged and developing your professional skills by taking over responsibilities.



We encourage every qualified person to apply regardless of your age, gender identity, ethnicity, sexual orientation, disability status, or religion. All employment is decided on the basis of qualifications, merit and business need.